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The Internet of Things (IoT) has revolutionized how we interact with technology, seamlessly integrating smart devices into our daily lives. From smart thermostats and wearable devices to industrial sensors and smart cities, IoT solutions are becoming ubiquitous. However, as the number of IoT devices grows, so does the surface area for potential cyberattacks. This article delves into the evolution of cybersecurity in the age of IoT, highlighting the challenges, advancements, and the importance of adopting robust security measures. <h2>The Rise of IoT and its Impact on Cybersecurity</h2>The IoT ecosystem comprises billions of interconnected devices that communicate over the internet. This connectivity allows for unprecedented levels of automation, efficiency, and data collection. However, it also introduces new vulnerabilities that cybercriminals are eager to exploit. The rise of IoT has significantly impacted the cybersecurity landscape for several reasons:<ol><li>Increased Attack Surface: With each new IoT device connected to a network, the potential entry points for cyberattacks increase. These devices, ranging from smart refrigerators to industrial control systems, often lack robust security features, making them easy targets for hackers.</li><li>Diverse Range of Devices: The IoT ecosystem includes a diverse range of devices with varying capabilities, operating systems, and communication protocols. This diversity makes it challenging to implement standardized security measures across all devices, leading to inconsistent security practices.</li><li>Data Privacy Concerns: IoT devices collect vast amounts of data, often including sensitive personal or organizational information. Unauthorized access to this data can lead to privacy breaches, identity theft, or even corporate espionage.</li><li>Legacy Systems and Compatibility Issues: Many IoT devices are integrated into legacy systems that were not designed with modern cybersecurity threats in mind. Ensuring compatibility while maintaining security is a significant challenge for IoT solution development.</li></ol><h2>Evolution of Cybersecurity Measures in IoT</h2>As the IoT landscape evolves, so too does the approach to cybersecurity. The following are some key advancements in cybersecurity measures tailored specifically for IoT environments:<ol><li>Enhanced Device Authentication and Authorization: Traditional authentication methods are often inadequate for IoT devices. Advanced techniques, such as multi-factor authentication and biometric verification, are being employed to ensure that only authorized devices and users can access IoT networks.</li><li>End-to-End Encryption: To protect data transmitted between IoT devices and central systems, end-to-end encryption is becoming a standard practice. This ensures that even if data is intercepted, it remains unreadable without the appropriate decryption keys.</li><li>Zero Trust Architecture: The zero-trust model operates on the principle that no device or user, whether inside or outside the network, should be trusted by default. This approach requires continuous verification of each device and user trying to access network resources, significantly reducing the risk of unauthorized access.</li><li>Machine Learning and AI for Threat Detection: Machine learning and artificial intelligence are increasingly being integrated into cybersecurity solutions to identify and respond to threats in real-time. These technologies can analyze patterns of normal device behaviour and detect anomalies that may indicate a cyberattack.</li><li>Custom IoT Development Services with Built-in Security: Companies specializing in custom IoT development services are now incorporating security features directly into the design and development process. By prioritizing security from the outset, these companies ensure that their IoT solutions are resilient to potential threats.</li></ol><h2>The Role of Custom IoT Development Companies in Enhancing Cybersecurity</h2>Custom IoT development companies play a crucial role in the evolution of cybersecurity within the IoT ecosystem. By offering tailored solutions, these companies can address the specific security needs of different industries and applications. Here’s how:<ol><li>IoT Solution Development with a Security-First Approach: Custom IoT development companies design and build IoT solutions with security as a foundational element. This proactive approach helps mitigate risks by integrating security measures such as secure boot processes, firmware updates, and device lifecycle management from the beginning.</li><li>Hiring Skilled IoT Developers: The demand for skilled IoT developers who understand the intricacies of both IoT technology and cybersecurity is on the rise. When you hire IoT developers with a strong background in cybersecurity, you can be confident that your IoT solutions will be robust against potential threats.</li><li>Ongoing Security Management and Updates: <a target="_blank" href="https://www.darkbears.com/expertise/advanced-computing/iot">Custom IoT development services</a> often include ongoing security management, monitoring, and regular updates to address new vulnerabilities. This continuous approach ensures that IoT solutions remain secure over time, even as new threats emerge.</li><li>Compliance with Industry Standards: By adhering to industry standards and regulations, custom IoT development companies help businesses avoid legal and financial repercussions associated with data breaches. Ensuring compliance with standards such as GDPR, HIPAA, and others is critical in maintaining trust and protecting sensitive data.</li></ol><h2>Best Practices for Securing IoT Devices</h2>To safeguard IoT devices and networks, businesses and individuals should adopt the following best practices:<ol><li>Conduct Regular Security Audits: Regularly assess the security posture of your IoT devices and networks to identify and address vulnerabilities.</li><li>Implement Strong Password Policies: Ensure all IoT devices use strong, unique passwords, and consider enabling multi-factor authentication where possible.</li><li>Keep Firmware and Software Updated: Regularly update device firmware and software to protect against known vulnerabilities and exploits.</li><li>Segment IoT Networks: Separate IoT devices from critical business systems and sensitive data to limit the impact of a potential breach.</li><li>Hire IoT Developers with Security Expertise: When developing custom IoT solutions, hire IoT developers who are well-versed in cybersecurity best practices to ensure robust protection against threats.</li></ol><h3>Conclusion</h3>The evolution of cybersecurity in the age of IoT is a dynamic process that requires continuous adaptation and vigilance. As IoT devices become more prevalent, the need for robust security measures becomes even more critical. Custom IoT development companies, with their expertise in secure IoT solution development, play a vital role in safeguarding our interconnected world. By understanding the unique challenges of IoT cybersecurity and adopting best practices, businesses and individuals can protect themselves against the ever-evolving landscape of cyber threats.If you're looking to develop <a target="_blank" href="https://www.darkbears.com/expertise/advanced-computing/iot">secure IoT solutions</a>, consider hiring skilled IoT developers or partnering with a <a href="https://www.darkbears.com/company/contact">custom IoT development company</a> that prioritizes cybersecurity. This proactive approach will help ensure the security and reliability of your IoT deployments, allowing you to leverage the full potential of IoT technology with confidence.

The Evolution of Cybersecurity in the Age of IoT

In today’s digital age, businesses need to leverage the power of the internet to reach their target audiences effectively. Digital marketing encompasses all online marketing efforts, using digital channels such as search engines, social media, email, and websites to connect with current and prospective customers. This comprehensive guide will walk you through the essentials of&nbsp;<a target="_blank" href="https://admin.darkbears.com/blog/post/add/Discover the comprehensive guide to digital marketing, covering SEO, content marketing, social media, PPC, email marketing, and more. Learn the latest trends and best practices to boost your online presence and drive business growth.">digital marketing,</a> its various components, and how to create a successful digital marketing strategy for your business. <h2>What is Digital Marketing?</h2>Digital marketing refers to all marketing activities that use digital devices or the internet. It’s an umbrella term that includes various online marketing strategies, such as content marketing, search engine optimization (SEO), social media marketing, email marketing, pay-per-click (PPC) advertising, and more. Unlike traditional marketing, digital marketing offers real-time data and insights, enabling businesses to adapt and improve their marketing strategies continuously.<h2>Why Digital Marketing is Important</h2><ol><li>Increased Reach: Digital marketing allows businesses to reach a global audience at a fraction of the cost of traditional marketing methods.</li><li>Targeted Marketing: With digital marketing, you can target specific demographics, geographic locations, and even customer behaviors, ensuring your marketing efforts are reaching the right people.</li><li>Measurable Results: Digital marketing provides valuable metrics and analytics that help businesses measure the effectiveness of their campaigns and adjust strategies as needed.</li><li>Cost-Effective: Compared to traditional advertising channels like TV, radio, and print, digital marketing offers a more affordable alternative with a potentially higher ROI.</li><li>Enhanced Customer Engagement: Digital channels provide various touchpoints to engage with customers and build stronger relationships.</li></ol><h2>Core Components of Digital Marketing</h2><h4>1. Search Engine Optimization (SEO)</h4>SEO is the process of optimizing your website and its content to rank higher on search engine results pages (SERPs). A higher ranking increases visibility and attracts more organic traffic to your website. Key elements of SEO include:<ul><li>Keyword Research: Identifying the right keywords and phrases that your target audience is searching for.</li><li>On-Page SEO: Optimizing individual web pages to rank higher and earn more relevant traffic in search engines. This includes optimizing title tags, meta descriptions, header tags, and content.</li><li>Off-Page SEO: Building backlinks from reputable websites to increase your site’s authority and trustworthiness.</li><li>Technical SEO: Ensuring your website is technically sound with proper indexing, mobile optimization, fast load times, and secure connections (HTTPS).</li></ul><h4>2. Content Marketing</h4>Content marketing involves creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience. The goal is to drive profitable customer action by providing content that educates, entertains, or inspires. Common content marketing formats include:<ul><li>Blogs: Regularly updated articles that provide information or insights on specific topics.</li><li>Ebooks and Whitepapers: In-depth resources that offer more detailed information on a subject, often used to capture leads.</li><li>Infographics: Visual representations of data or information, making complex topics easier to understand.</li><li>Videos: Engaging visual content that can explain concepts, demonstrate products, or tell stories.</li></ul><h4>3. Social Media Marketing</h4>​<a target="_blank" href="https://www.darkbears.com/expertise/digital-marketing/ppc-social-media-ads">Social media marketing</a> uses platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok to promote your brand, products, or services. It helps in building brand awareness, engaging with customers, and driving traffic to your website. Key strategies include:<ul><li>Creating Engaging Content: Share posts, videos, stories, and other media that resonate with your audience.</li><li>Community Management: Actively engaging with followers, responding to comments, and fostering a sense of community.</li><li>Social Advertising: Running paid campaigns to target specific demographics and achieve business goals like increasing website traffic or generating leads.</li></ul><h4>4. Pay-Per-Click Advertising (PPC)</h4>PPC is a digital advertising model where advertisers pay a fee each time their ad is clicked. It’s a way of buying visits to your site rather than earning them organically. <a target="_blank" href="https://www.darkbears.com/expertise/digital-marketing/ppc-social-media-ads">Google Ads and social media ads</a> are popular PPC platforms. PPC strategies include:<ul><li>Keyword Targeting: Using relevant keywords to ensure your ads appear in search results when potential customers are searching for related products or services.</li><li>Ad Copywriting: Crafting compelling ad copy that encourages clicks and conversions.</li><li>Bid Management: Adjusting your bids to ensure you get the most value for your budget.</li></ul><h4>5. Email Marketing</h4>Email marketing involves sending targeted messages to a group of people via email. It’s one of the <a target="_blank" href="https://www.darkbears.com/expertise/digital-marketing/email-marketing">most cost-effective ways to reach and engage your audience, nurture leads, and convert them into customers.</a> Effective email marketing tactics include:<ul><li>Personalization: Tailoring emails to individual preferences and behaviors to increase engagement.</li><li>Segmentation: Dividing your email list into smaller segments based on demographics, behavior, or other criteria to send more relevant messages.</li><li>Automation: Using automated email sequences to nurture leads and guide them through the sales funnel.</li></ul><h4>6. Affiliate Marketing</h4>Affiliate marketing is a performance-based marketing strategy where businesses reward affiliates (partners) for driving traffic or sales to their site through the affiliate’s marketing efforts. Affiliates can be bloggers, influencers, or other businesses.<ul><li>Affiliate Networks: Platforms that connect businesses with potential affiliates, manage payments, and track performance.</li><li>Commission Structures: Defining how affiliates will be compensated, such as a percentage of sales or a fixed fee per lead.</li></ul><h4>7. Influencer Marketing</h4>Influencer marketing leverages individuals with a significant following on social media or other online platforms to promote your products or services. This strategy builds trust and authenticity because recommendations come from trusted figures.<ul><li>Identifying Influencers: Finding influencers whose audience aligns with your target market.</li><li>Building Relationships: Developing long-term partnerships with influencers to foster genuine endorsements.</li><li>Tracking ROI: Measuring the impact of influencer campaigns on brand awareness, traffic, and sales.</li></ul><h2>How to Create a Digital Marketing Strategy</h2><ol><li>Define Your Goals: Clearly outline what you want to achieve with your digital marketing efforts. Goals could include increasing website traffic, generating leads, boosting sales, or enhancing brand awareness.</li><li>Understand Your Audience: Conduct market research to understand your audience’s demographics, preferences, behaviors, and pain points. Create buyer personas to represent your ideal customers.</li><li>Choose the Right Channels: Based on your audience’s preferences, select the most effective digital marketing channels to reach them. This might include SEO, social media, email marketing, PPC, or content marketing.</li><li>Create a Content Plan: Develop a content strategy that aligns with your audience’s needs and your business goals. This includes planning the types of content you will create, the topics you will cover, and the frequency of publication.</li><li>Implement and Optimize: Launch your digital marketing campaigns and continuously monitor their performance. Use analytics tools to track key metrics, identify areas for improvement, and optimize your strategies accordingly.</li><li>Measure Success: Evaluate the success of your digital marketing efforts against your defined goals. Adjust your strategy as needed to improve results and achieve your objectives.</li></ol><h2>Trends in Digital Marketing</h2><ol><li>Artificial Intelligence and Machine Learning: AI and machine learning are transforming digital marketing by enabling more personalized and automated customer experiences.</li><li>Video Marketing: The popularity of video content continues to rise, making it an essential component of any digital marketing strategy.</li><li>Voice Search Optimization: With the growing use of voice assistants like Alexa and Siri, optimizing for voice search is becoming increasingly important.</li><li>Data Privacy and Security: As data privacy concerns grow, marketers must prioritize transparent data practices and comply with regulations like GDPR and CCPA.</li><li>Omni-Channel Marketing: Providing a seamless experience across all channels (online and offline) is crucial for engaging modern consumers.</li></ol><h3>Conclusion</h3>Digital marketing is an ever-evolving field that offers businesses endless opportunities to connect with their audiences and achieve their goals. By understanding the <a target="_blank" href="https://www.darkbears.com/services/digital-marketing">core components of digital marketing</a> and staying up-to-date with the latest trends, you can create a successful strategy that drives growth and delivers measurable results.

The Ultimate Guide to Digital Marketing

What’s the first step in setting up an online business? – Building an online storefront. Today, there are innumerable website builders for DIY eCommerce website development; still, people are more inclined towards WordPress development.Why?Because 40% of the online eCommerce websites are empowered on this open-source content management system, however, a few features seem more like a necessity rather than an alternative.&nbsp;The ability to list down products, inventory tracking, order shipment and fulfillment, payment system, and many more is a pre-requisite of a business owner, which a default WordPress installation cannot do. And that’s where WooCommerce – An eCommerce plugin for WordPress comes into play. This blog post talks about a few WooCommerce alternatives that can be a better option for specific use cases. It also explains why there’s a need for such alternatives, how they’re better, and some of the downsides compared to WooCommerce. But before listing down the alternatives, let’s get the basics clear. <h2>WooCommerce -The Basics</h2><h4>1.It’s a WordPress Plugin</h4>For beginners, it isn’t a standalone DIY Site builder. Instead, it’s an open-source WordPress plugin. This means that WooCommerce works as a third-party integration within WordPress.It means:<ol><li>Customer needs to acquire hosting services from a web hosting provider.</li><li>Later they install and configure WordPress CMS.</li><li>Once they build the web design using a theme, they can install and configure WooCommerce to handle the eCommerce functions.</li></ol><div class="se-component se-video-container __se__float-"><figure style="width: 100%; height: 56.25%;"><iframe src="https://www.youtube.com/embed/1KahlicghaE?feature=oembed" data-percentage="100%,56.25%" data-size="100%,56.25%" data-align="" data-file-name="1KahlicghaE?feature=oembed" data-file-size="0" data-origin="100%,56.25%" style="box-sizing: border-box; margin-bottom: 1.5em; width: 100%; height: 100%;"></iframe></figure></div>The above is a short promo video to give you an overview of the WooCommerce platform. <h4>2.It’s versatile</h4>WooCommerce works with both physical and digital goods.Here, you can sell products with innumerable variants and configurations. It also allows instant access to download digital items. When it comes to marketing, WooCommerce website developers can use it for the affiliate marketing model. <h4>3.It’s free to use: But, I’m sure you’d always prefer opting for paid ones!</h4>To date, the basic WooCommerce plugin is free to use.If users want to integrate additional features and flexibility, they can install plugins and other multiple add-ons that are not free. Yes, they’re PAID.So, as the online store expands and the user base increases, it’s essential to improve the customer experience for seamless shopping. In such cases, it becomes necessary for store owners to buy those plugins, and those additional costs are worth every penny. <h2>Why and who needs WooCommerce alternatives?</h2>Since WooCommerce allows the quick launch of an online store, it is the first choice of businesses and enterprises to build a quick online store. Moreover, due to its popularity and ease of use, technically advanced people store.Though it is highly popular, there might be some scenarios where it may not have the specific features you need for your business. WooCommerce lacks seamless integration with other third-party tools and plugins that can grow your business. Apart from this, choosing WooCommerce will let you figure out web hosting on your own. It has no backend integrated and synchronized.&nbsp; Moreover, it does not come with support for payment gateway, printable invoices, and shipping solutions which makes it even harder to manage an online store. That’s where businesses often need to pick an alternative to WooCommerce to leverage better solutions. This blog post focuses on WooCommerce alternatives which include both plugins for WordPress and entirely new platforms that offer variant features and options best-suited for business. So, let’s discuss a few top WooCommerce alternatives and what it offers to expand online business opportunities. <h2>Which are the top WooCommerce alternatives? </h2><h4>1.Shopify – An easy and simpler approach for Ecommerce Development</h4>Both the e-commerce giants, WooCommerce and WordPress are open source and self-hosted platforms. It simply means that finding hosting to maintain the website is on your shoulders. Though it’s quite convenient for developers web design beginners might find it a bit difficult.And that’s where Shopify wins the race.Offering a comprehensive package of online store builders, Shopify has everything that a business might need – hosting, domain name, design, themes, marketing all together in the dashboard.Let’s talk about the main thing now,<h5>PRICE STRUCTURE:</h5><ul><li>Shopify Lite&nbsp;– $9 per month.</li><li>Basic Shopify&nbsp;– $29 per month.</li><li>Shopify&nbsp;– $79 per month.</li><li>Advanced Shopify&nbsp;– $299 per month.</li><li>Shopify Plus&nbsp;– If you want to avail yourself of Shopify Plus, get in touch with our eCommerce experts and discuss how they can customize Shopify’s web development service for your business needs.</li></ul><h5>WHAT IT DOES BETTER THAN WOOCOMMERCE?</h5>Shopify eases building an online store less since it has a comprehensive range of tools in a single dashboard. With Shopify, you do not need to worry about things like security, hosting, or updates – Shopify does it all for you. <h5>DOWNSIDES COMPARED TO WOOCOMMERCE</h5>You can find a wide variety of themes for WooCommerce. It’s quite easier to scale your website with WooCommerce since it deliberated full control of your website.&nbsp;Since Shopify uses the liquid coding language, its advanced chances are tougher. <h5>WHO SHOULD USE IT?</h5>Shopify is a good choice for absolute beginners who still want a great-looking, fully functional store. <h4>2. Magento – A high powered fully functional eCommerce-focused CMS</h4>Missing some features in WooCommerce?In that case, an extension might overcome the problem. However, there are people who would want each and every e-commerce feature integrated into their store. Such configuration not only scales your business but also expands your selling opportunities. And that’s where Magento plays its colors. Magento is a solid and strong WooCommerce alternative for people who are technically advanced and looking for solutions apart from WordPress. <h5>PRICING</h5><ul><li>Starter plan: $2000 per month</li><li>Pro plan: $3147 per month.</li></ul>There’s also a free, limited open-source version available for novice developers.<h5>WHAT IT DOES BETTER THAN WOOCOMMERCE</h5>Magento eCommerce website development is highly beneficial for a larger business. It’s a unique content management system with every little feature an online eCommerce store might ever need and thus eliminates the need to find plugins or add-ons.<h5>DOWNSIDES COMPARED TO WOOCOMMERCE.</h5>When it comes to setup, Magento is not a tough nut to crack. But its designing and configuration usually demand an experienced eCommerce developer, whereas WooCommerce is relatively easy for beginners.Honestly, the paid version of Magento Commerce is relatively heavier on budget.<h5>WHO SHOULD USE IT?</h5>Choosing Magento can be the best option for growing a business with advanced eCommerce needs. It’s quite rare to find a need for customization in Magento. But you’ll need an experienced developer or spare some good budget to hire the one.<h4>3. MemberPress for selling membership subscriptions</h4>MemberPress is a WordPress plugin with every membership feature you can ever expect. Right from subscription management, drip content to awesome pricing pages, most of your subscription operations are all set.<h5>PRICING</h5><ul><li>Basic Plan&nbsp;– $129 per year.</li><li>Plus Plan&nbsp;– $249 per year.</li><li>Pro Plan&nbsp;– $369 per year.</li></ul><h5>WHAT IT DOES BETTER THAN WOOCOMMERCE</h5>The premium support of Membership is what makes it a standout amongst the crowd. These sites are completely different as compared to regular eCommerce stores. The WooCommerce documentation is fine for quick fixes, but sometimes you need something more than that. Apart from this, WooCommerce requires an extra extension for full membership, which is not the case with MemberPress.&nbsp; <h5>DOWNSIDES COMPARED TO WOOCOMMERCE.</h5>MemberPress lacks a regular eCommerce shop for fixed-price items. Also, WooCommerce has support for more payment gateways. <h5>WHO SHOULD USE IT?</h5>Anyone who needs an entire membership or subscription suite in one place. <h4>4.Easy Digital Downloads for selling digital downloads</h4>The name says it all. This platform will turn any WordPress site into a full-fledged digitized eCommerce store. You can purchase different add-ons for multiple extensions like software licensing, payment gateways, frontend submissions, and more. The essential plugin creates a store, manages marketing, and accepts payments. <h5>PRICING</h5>The core plugin is free, and the add-ons start at $15.20. You can also buy add-on packages starting at $108.50. <h5>WHAT IT DOES BETTER THAN WOOCOMMERCE</h5>When it comes to selling digital downloads, EDD is the best and the simplest option to be considered. Though WooCommerce supports digital sales, its configuration process is a bit confusing, and some of the free advanced features of EDD, like product bundles, need to pay extension in WooCommerce. On the other hand, EDD adds customer management, discount codes, shopping cart, and data reporting in a single go with one installation. Furthermore, if selling digital items is your goal, with EDD, your dashboard isn’t cluttered with physical product features.<h5>DOWNSIDES COMPARED TO WOOCOMMERCE.</h5>EDD is restricted to only virtual goods. So, if you plan to sell physical products alongside, WooCommerce is the best. The EDD Simple shipping add-on can help you with physical products, but it’s limited and does not have variables like shipping company integration, cost, reporting.<h5>WHO SHOULD USE IT?</h5>If you want to sell digital products like eBooks, photography, videos, and music, all works will start with EDD.<h3>WHICH OF THESE WOOCOMMERCE ALTERNATIVES IS BEST FOR YOU?</h3>Now the ball is in your court. WooCommerce works wonders with a majority of the eCommerce stores. However, there may be random situations when WooCommerce might not serve you better. In such a case, check out the above alternatives and select the best as per your business needs. If you’re thinking of going for a fully tailored eCommerce solution, I would suggest you&nbsp;hire the best eCommerce website development companyto get a responsive solution at a competitive price model. Have any other questions about choosing between these WooCommerce alternatives? Let us know in the comments!

WooCommerce Not Working Out? Here Are 4 the best Alternatives to Manage Your Online Store

Offshore Software Development Rates by Country

Offshoring mostly aims cost-cutting, but businesses that create real sustained value regularly outsource for far more strategic ends- to hire talent that they don’t have in-house, or to power capabilities, they do have.Here are the 5 most common mistakes that first time offshore hirers make, and probably you may prevent making one yourself.Focusing on Cost-Cutting, Not the Talent and ValueSometimes new outsourcing managers do not consider the importance of overall value and real talent and overemphasize labour cost. Moreover, for cost savings, they overlook the complete picture and all crucial factors including the brand reputation for work quality, client satisfaction, opportunities for improvements and growth and more.Expecting Everyone to Fit in your CulturePerhaps you try lead your outsourced team members in the same way as you do to your onshore team. But it may not work as you should keep in mind that there are many differences including culture, communication style and working habits. However, adapting to culture is essential for you both; training is a key. You both need to identify and embrace the differences in order to build a good relationship required for effective outsourcing.Poor ManagementNew offshore hirers may underestimate the time and effort required to outsource the task perfectly. Mostly they are not very clear about the scope and expectations of the outsourcing efforts.Poor CommunicationProbably the most essential thing to ensure a good outsourcing relationship is – a smooth flow of communication between the client and the service provider. Mostly offshore managers fail to lead and manage outsourcing efforts due to communication problems. Their inability to clarify the purpose adversely impacts the quality of work and overall business strategy. Good communication is required for change management and, also helps handle cultural differences, work environment and behavior differences.Outsourcing EverythingOutsourcing is unsuccessful especially when you could not correctly identify it that a particular task needs to be outsourced or not, and outsourcing it even when there is no value derived from it.

Top 5 mistakes, first time offshore hirers will make!

If we look at the top websites such as Facebook, Wikipedia, Yahoo etc, the common fact that comes out is that all of them are developed using PHP. Well, to state here almost, 84% of the websites use PHP for delivering an extravagant experience to its users.Being an excellent server-side programming language, it handles the development of complicated apps and websites in just the right way. &nbsp;Not only it covers all the developmental domains, but also insists on depositing security and stability to the overall venture via its sophisticated and robust frameworks.Therefore, the fact remains still the same that PHP and its associated frameworks will gain a tremendous traction in the upcoming year 2019. So, here find the top 9 of them which will definitely make their mark in the foreseen times.Before getting into the discussion of top PHP frameworks, firstly find out few advantages of using them.<h2>Here are lined up Top Frameworks of PHP</h2>1) &nbsp;&nbsp;&nbsp;LaravelAccording to a report by Sitepoint survey, Laravel framework was released in 2011. It is widely used for developing robust websites worldwide and is acquainted with an advanced ecosystem for handling instant hosting, caching, authentication and restful routing.Laravel offers plentiful screencast tutorials which are called Laracasts and is loaded with quite a number of object-oriented classes and libraries that help in magnifying the code clarity and presentation.2) &nbsp;&nbsp;&nbsp;SymfonyProjects such as Drupal CMS and phpBB heavily relies on Symphony framework for its seamless operation and execution. If we throw some light corresponding to its programming benefits, it comes with an admirable flexibility, support and enriched documentation.Flexibility, reliability, ease of testing, long-term support, large community, elaborated documentation are some of the major points that go in favor of Symphony as a programming framework.3) &nbsp;&nbsp;&nbsp;Cake PHPNow, when we talk about CakePHP, the first thing that comes to our mind is backend stability. Well, yes CakePHP is very well known for providing a sealed backend compatibility to your websites. It is inculcated with plentiful inbuilt features such as value verification, handling cross-site scripting, verification processes and others.4) &nbsp;&nbsp;&nbsp;Code IgniterUndeniably, it can be described as one of the most lightweight frameworks of PHP. With its capability to operate on shared platforms, it is widely used for developing the websites in which the conflicts between different versions can occur.It is the one that strictly adheres to MVC architecture and provides a free working environment to the developers.5) &nbsp;&nbsp;&nbsp;Fat-free frameworkIt can be described as one of the top PHP frameworks that are currently ruling all the market virtues. The fat-free framework is loaded with numerous plug-ins, libraries and a sophisticated routing architecture.Attributes of several routers such as URL, Cache etc are being used for designing the Fat-free framework and it sets all the advanced rules and regulation for developing robust and sophisticated websites.6) &nbsp;&nbsp;&nbsp;ZendUsually, the Zend framework is not used for developing minor projects, the reason being it is encapsulated with a lot of configurations and versions. Few features such as drag and drop options, enhanced coding, debugging and testing tools allow the developer to deliver high-end website solutions for their clients.7) &nbsp;&nbsp;&nbsp;PhalconPhalcon is quite fast in nature when compared with other PHP frameworks since it is written in C and C++. The major focal point of Phalcon is to deliver optimized performance and assists in developing top-notch websites.Several features such as enhanced speed, enlarged cache memory, asset management etc form a major part of this framework.8) &nbsp;&nbsp;&nbsp;Yii2It is mainly known for delivering an easy installation process. Yii2 allows the developers to write the code within a short time frame and also magnify the overall execution of code with the aid of different error handling techniques.It is an object-oriented framework that is conjugated with a different set of jQuery and multiple AJAX features. &nbsp;Yii2 is encapsulated with a code generator that helps the developer to harness the required code according to their requirement.Closing In:Among so many existing PHP frameworks it is really a toil task to identify the one that suits with your venture requirements. At&nbsp;<a href="https://darkbears.com">DarkBears</a>, we insist on selecting the most reliable framework that completely adheres with our client requirements.With us, you can expect quality, excellence, and commitment while you handover your venture in our hands.&nbsp;Hire PHP developers&nbsp;from the team of ours and you will never be disappointed when you will have a look at the final version of your websites.&nbsp;Laravel app development&nbsp;is already the one where we rank the charts and there are many more to come.<div><ul><li>It levels up your websites and adds an impressive speed.</li><li>Most of them stick to the MVC framework, this is easy to adopt</li><li>Ample libraries form the part of these frameworks. Modules for validation, data handling, and filtering are there to ease the developmental efforts.</li><li>Secure your websites from cyber-attacks and failures.</li><li>Easy solutions are available for handling any kind of failure or distortion.</li></ul></div>

Let’s Find out the Top 8 PHP Frameworks that will Rock in 2019

Internet usage has increased more than ten times in the last decade. The majority of the users access the same through their mobiles. The options are endless, with millions of apps available in the Apple and Google Play stores. <h5>HOW TO MAKE YOUR APP STAND APART? </h5>The first step is identifying the kind of application you want to invest in. The next is the budget. Startups must decide to spend on app development. The other factor is the time to market. <h5>CRITICAL POINTS FOR DEVELOPING A MOBILE APPLICATION:</h5><ul><li>An average user spends approximately two and a half hours on an app.</li><li>Users spend more than 77% of their time in the top three trending apps.</li><li>The pandemic has led to a rise in the download of mobile apps.</li><li>The mobile app industry is set to rise in the coming year.</li><li>More than 100,000 apps launch in the app store every month </li></ul>Based on the above findings, it is safely said that marketing a successful app requires careful planning and execution. The mobile app development market is set to grow in leaps and bounds. In this tough competition, startups have to find innovative ideas to market their ideas. But, how to convert idea converts into a profitable venture? Well, startups can&nbsp;hire mobile app development companies&nbsp;to bring their idea to reality. In that case, an app should address the issues or offer meaningful solutions to users. Let’s look at the top 10 mobile app development ideas to earn money for startups to solve the dilemma. <h2>a) Augmented Reality App</h2>Augmented reality is the latest trend changing the way mobile apps work. They bring a new perspective to the way we can make a selection. It offers an immersive experience by integrating virtual reality with our actual surroundings. A variety of applications use augmented reality in their apps. One of the best use cases of AR apps is in home décor. It provides a true representation of how our home will look.<h2>b) Language Learning App</h2>We have become global travelers. Whether for work or a vacation, we travel to many places. With English being a common language, it is good to know other languages. But it is not an easy task for everyone to go to class to learn a language. From basic alphabet to pronunciation, apps can help users understand the basics. This is one of the fast-growing areas with heavy competition. Offering learning classes through interesting games and interactive modules makes it stand apart. By using&nbsp;<a href="https://darkbears.com/expertise/web-apps">on-demand app development services</a>, making competitive apps is easy.<h2>c) Dating App</h2>The concept of online dating has caught up in recent times. There are apps for singles, separated users as well as divorced users. By targeting the user category, startups can monetize the trend. By identifying the needs, startups can build custom apps. They can use custom mobile app development services to target the specific category.<h2>d) Job-finding App</h2>There is a huge gap between job seekers and job providers in the current scenario. On one side, we have employers looking for skilled labor. On the other side, the workforce is looking to connect with the right employer. Startups can develop an app that connects job seekers and employers by catering to their needs. They can&nbsp;hire mobile app developers&nbsp;to get the job done. By analyzing the needs and necessities of the market, apps can solve basic issues. They can hire app development agencies to create apps that can target a specific market.<h2>e) Fitness and Diet Trackers </h2>The pandemic has given rise to a lot of health concerns. People are migrating towards a more holistic and healthy living. But a question in front of everybody is how to achieve the same? There are a lot of fitness apps that help users to get into a healthy lifestyle. By giving diet and fitness tips, startups can reach a wider market. Apps for every specific health issue can attract more users. By using&nbsp;on-demand custom app development services, startups can create specific apps.<h2>f) Food Recommendation App</h2>With global cuisines available everywhere, ordering food is a huge task. Having an app that can provide recommendations is a huge relief. The option to provide reviews makes it extra easy. Using the services of an&nbsp;on-demand app development company<a href="https://darkbears.com/mobile-application-development">,</a>&nbsp;they can create the best platform.<h2>g) Video Conferencing App</h2>Nowadays, businesses and institutions have taken up the remote way of work. A video conference app provides file sharing, uploading, and other features. It should provide seamless connectivity without loss of data and glitches. Custom app development companies can help startups offer the best features in a single app.<h2>h) Logistics App</h2>With demand for goods rising, businesses must always be ready to deliver. With a host of features like live tracking and partner benefits, apps provide many benefits. Adding easy-to-use features and simple UI allows apps to stand out from their competitors.<h2>i) Online Tutoring App </h2>In&nbsp;the age of online classes, finding expert tutors is a hassle every parent faces. By connecting the tutors to students, apps can function as a bridge. Understanding the needs of the students, apps can address their specific needs. <h2>&nbsp;j) Telemedicine app </h2>&nbsp;The medical field has undergone a huge transformation in recent times. The need for specific apps and services has led to rising demand for apps. By offering specialized services, apps can reach a wider audience. Online consultation and telemedicine are the latest trends in the market. In addition, apps offering a variety of disciplines, from allopathy to homeopathy, are more popular.These are some of the most popular ideas to help startups earn money. But, apart from these, there is a lot of scope for the growth of specialized apps like barcode scanners, grocery ordering, and many more functions.&nbsp; According to the research report of Statista, over 5 million apps are already available on the respective app platforms.<figure style="box-sizing: border-box; display: block; margin: 0px 0px 1em; max-width: 100%;"><div class="se-component se-image-container __se__float-none"><figure style="box-sizing: border-box; display: block; margin: 0px 0px 1em; max-width: 100%;"><img src="https://lh6.googleusercontent.com/grJSeRZwDeKuvx7nvERM9NJ3RuLC9rdnWfNOnRqJgtxfbBw2DpwBXj65YyIvuLXG32IJGNONd3oTRW275LeXMW5Xm4Eyx6GiTnkpuSldgZtBECADm9Lm5rHrfmX4IO_37teuLnDaB_bXRHA0U5KsRA" alt="" data-proportion="true" data-align="none" data-file-name="grJSeRZwDeKuvx7nvERM9NJ3RuLC9rdnWfNOnRqJgtxfbBw2DpwBXj65YyIvuLXG32IJGNONd3oTRW275LeXMW5Xm4Eyx6GiTnkpuSldgZtBECADm9Lm5rHrfmX4IO_37teuLnDaB_bXRHA0U5KsRA" data-file-size="0" data-origin=",auto" data-size="," data-rotate="" data-percentage="auto,auto" origin-size="860,563" style="box-sizing: border-box; border: 0px; vertical-align: middle; border-radius: 6px; margin-bottom: 20px;"></figure></div></figure><code>Source:&nbsp;</code><a href="https://www.statista.com/statistics/276623/number-of-apps-available-in-leading-app-stores/"><code>https://www.statista.com/statistics/276623/number-of-apps-available-in-leading-app-stores/</code></a> A forecast from Statista further finds that increasing app downloads will quickly lift the revenue from 462 billion $ in 2019 to 935 Billion $ in 2023. <figure style="box-sizing: border-box; display: block; margin: 0px 0px 1em; max-width: 100%;"><div class="se-component se-image-container __se__float-none"><figure style="box-sizing: border-box; display: block; margin: 0px 0px 1em; max-width: 100%;"><img src="https://lh5.googleusercontent.com/MjvWcBSKIKWEqVlFUeXorufJ8dTbmGYgU9mI7yct0IQSbNSARURUxpDBIXNRR6T8B_wy2i5S1OFuzdUVWca0UxBEwz2NJUQ53DNB9vw1yw0dtevDSvHJ3dT9hXa7K3x4TzhI2PjZWfwSjz24T7xUtg" alt="" data-proportion="true" data-align="none" data-file-name="MjvWcBSKIKWEqVlFUeXorufJ8dTbmGYgU9mI7yct0IQSbNSARURUxpDBIXNRR6T8B_wy2i5S1OFuzdUVWca0UxBEwz2NJUQ53DNB9vw1yw0dtevDSvHJ3dT9hXa7K3x4TzhI2PjZWfwSjz24T7xUtg" data-file-size="0" data-origin=",auto" data-size="," data-rotate="" data-percentage="auto,auto" origin-size="779,534" style="box-sizing: border-box; border: 0px; vertical-align: middle; border-radius: 6px; margin-bottom: 20px;"></figure></div></figure><code>Source:https://www.statista.com/statistics/269025/worldwide-mobile-app-revenue-forecast/</code>You must find the appropriate app idea and define the overall budget. In that case, on-demand app development companies have the technical expertise and the plan. By hiring their services, startups can access a host of development services. <h4>Wrapping up:&nbsp;</h4>As it is believed, a great product starts with a great idea. Startups have to identify and develop apps for the issues that are not only faced by the users but also provide solutions to them. The user interface has to be easy to navigate without losing content in any format. Coordinated colors and clear fonts attract users in a big way.&nbsp; App developers should consider the app’s usability as it should suit all age groups. The interface and the icons should be carefully placed to generate interest in the users’ minds. Positive reviews also help in the marketing of the app. By getting reviews from the users, the visibility of the app increases. So, are you still looking to build a billion-dollar app that hits the market right?

Top 10 On-Demand Mobile App Development Ideas That Helps Startups to Earn More Money